|
 Do
You NEED a Web Site . . .
Or is it all HYPE?
| If
you have been thinking about establishing your presence
on the Internet, but are astonished at the setup and maintenance
fees you have been hearing about, here is a very cost
effective alternative called PLANNERS NET. |
Benefits
of a Web Site
| First,
not all of the benefits of a web site can be tied to increased
revenues. However, a few of the benefits include the following:
|
| |
|
1.
Enhanced Image
|
Clients
are impressed by the clothes we wear, the cars
we drive, our letterhead, business cards, jewelry,
and on and on . . .
A
small thing like adding a web site address to
your business cards, advertisements, and other
printed materials sends a message that you are
at the forefront, doing business with technologically
modern tools and methods.
With
the Internet in the news every day, many people
expect advisors to be connected to the WEB.
|
2.
Cost Effective Marketing
| Color
brochures are nice, but they cost a lot . . . especially
when the laws change and a whole drawer full of
them becomes obsolete overnight. Instead, direct
clients and prospects to your site, where information
is always up-to-date. |
3.
Timely Updates
|
With
PLANNERS NET, any changes in the law can be quickly
reflected on your site. These changes will be
monitored by Richard M. Kettley, JD, CLU, ChFC,
owner of Available Resources.
|
4.
Have A "Secret Weapon"
| Let
technology give you the edge over the competition.
As electronic commerce, on-line banking, and other
forms of business transactions take place over the
web, you will be ready.
|
|
Can
you expect a lot of new clients from having a Web Site?
|
If
you just create a site and then ignore it, probably
not; unless you are drawing clients from around the
country or the world and have a very desirable product
or service.
The
most effective use of the site is for you to direct
current and prospective clients from your local area
to view your site (by letter, announcement, phone call,
business card, etc.)
If
it contains useful information such as, calculators,
articles, or software that can be downloaded. They will
find it valuable and will most likely share the address
with their friends and associates. This will enhance
your professional image and may be a deciding factor
for someone trying to choose between you and another
professional.
|
"Toot
Your Own Horn!"
| On
your web site you can tell about your training, education,
areas of specialty, companies you are affiliated with,
states in which you are licensed, and other accomplishments.
Many people would like to "size you up" a little bit before
meeting with you. Your professional web site is a chance
to put your "best foot forward."
|
How
Can You Establish A Site?
-
Develop a custom professional web site or
-
Available Resources can include you on our semi-custom
web site called PLANNERS.NET
|
PLANNERS.NET
contains the following:
-
Retirement information, which includes a calculator
to help the client uncover his or her problem.
- Estate
planning information, which includes a calculator
that illustrates the high cost of dying and invites
the viewer to contact you for a solution.
- Business
Planning ideas for buy-sell solutions.
- Personalized
pages that tell about you, your company, your areas
of specialty, etc.
|
Visit
the demo sites today at
www.planners.net/webs/_t1s1
or www.planners.net/webs/_t2s2
Please
continue for more information about
the cost of your site
|
